Studies (http://ow.ly/ACOsC; http://ow.ly/ACOyE) have shown that ROR-served families are four times more likely to read to their children. Preschoolers exposed to ROR scored three to six months ahead of other peers on vocabulary tests. Hispanic families receiving bilingual materials were more likely to report reading books at least three days a week. English- and non-English speaking parents increased bedtime reading and were more likely to report reading as a favorite activity.
I learned about Reach Out and Read in my Underserved Populations class in library school, and Pippin’s pediatrician participates. The book he received on trucks inspired his first word.